Tokenized Asset Pilot Program in Vietnam: 7 Bold Signals That Could Redefine Foreign Investment

  

Government Policy Context

On September 9th, 2025, the Government of Vietnam issued Resolution No. 05/2025/NQ-CP on implementing a tokenized asset pilot program in Vietnam.

This resolution creates a five-year, nationwide pilot framework that allows qualified businesses and investors to issue, trade, and manage digital tokens representing real economic assets under strict supervision.

The policy gives legal shape to what was once only a concept.

It defines who may participate, the types of assets eligible for tokenization, and the compliance duties of licensed service providers.

By linking blockchain technology to verifiable real assets and requiring Vietnamese Dong settlement, Resolution No. 05/2025/NQ-CP sets a foundation for safe growth of the tokenized asset pilot program in Vietnam.

This clear legal starting point matters for every investor and business leader who wants to explore tokenized finance with confidence.

Tokenized Asset Pilot Program in Vietnam

Introduction

Change is coming to digital finance. Quiet at first. Powerful in effect.

Around the world, investors search for markets where technology meets rule of law. Many are asking how Vietnam will fit into that picture and whether its latest initiative can truly attract serious capital. The answer now takes form through the tokenized asset pilot program in Vietnam, a government-backed plan to test how real economic assets can move on blockchain rails with strong safeguards.

The challenge is not about ideas. The challenge is trust. Unclear laws and sudden policy shifts have often blocked the flow of responsible investment. The tokenized asset pilot program in Vietnam offers a different path. By setting clear guardrails and focusing on tokenizing real assets, it aims to turn bold concepts into reliable opportunities.

This article will guide readers through seven bold signals inside this program and show how these signals can redefine foreign investment. The journey starts with a simple premise and ends with practical actions that business leaders can take today.

Why the Tokenized Asset Pilot Program in Vietnam Matters Now

The tokenized asset pilot program in Vietnam is more than a headline. It is a carefully designed government trial to create, issue, and trade blockchain-based representations of real-world value. Unlike speculative crypto markets, it demands that every token be tied to a genuine asset such as property rights, commodity claims, or verifiable service entitlements.

This design choice serves one purpose: trust. By ensuring each digital token reflects something real and legally recognized, the program makes tokenization safer for companies and investors. The government is not chasing hype. Instead, it is testing how blockchain can strengthen the real economy.

The timing is also important. Vietnam is one of Asia’s fastest-growing digital economies, with a young, tech-savvy population and strong internet adoption. Yet foreign investors often hesitate because of legal uncertainty in emerging markets. The tokenized asset pilot program in Vietnam sends a new signal. It shows the country is willing to modernize financial infrastructure while keeping supervision firm.

Foreign investors can see three clear benefits:

1. Regulatory clarity: The pilot sets transparent rules for issuance, trading, and settlement. This reduces the fear of sudden bans or grey areas.
2. Early-mover advantage: Joining now allows businesses to shape standards and gain market share before the framework expands nationwide.
3. Partnership potential: The program encourages joint ventures with qualified local partners, helping foreign firms combine capital and local know-how.

How the Tokenized Asset Pilot Program in Vietnam Creates Lasting Value

The tokenized asset pilot program in Vietnam gives more than a test bed. It offers a structured pathway for investors, businesses, and innovators to create and capture value in a controlled environment. The government promises a legal space where genuine assets can be digitized and traded with clear accountability.

For foreign investors, the promise is access to a dynamic market that combines growth potential with legal safeguards. Instead of relying on unregulated crypto exchanges, they can deploy capital in projects that carry recognized property rights and transparent settlement methods. The tokenized asset pilot program in Vietnam transforms blockchain from a risky frontier into a governed arena where institutional investors can participate.

For Vietnamese enterprises, the program promises a chance to modernize capital-raising methods. Companies can tokenize real estate income, receivables, or commodity inventories, making them attractive to global partners. By working inside the tokenized asset pilot program in Vietnam, local firms can reach international buyers and still remain within domestic law.

For technology providers, it offers a ready market for blockchain infrastructure, cybersecurity services, and identity management tools. These service layers can scale as adoption grows. The tokenized asset pilot program in Vietnam provides a natural client base for new digital solutions.

For consumers and the wider public, the promise is protection. Required disclosures, identity checks, and clear contracts reduce the risk of fraud and sudden loss. Trustworthy digital assets can broaden financial inclusion and attract patient capital.

In short, the tokenized asset pilot program in Vietnam promises a carefully balanced market: innovative enough to open opportunities, regulated enough to earn long-term trust.

Visualizing the Market That Could Emerge

Picture a vibrant financial marketplace five years from now.

Imagine a company that needs quick working capital. Instead of waiting weeks for bank loans, it tokenizes receivables from major retailers. Institutional investors evaluate audited invoices and purchase tokens that mature in ninety days. Funds move smoothly and securely because the tokenized asset pilot program in Vietnam provides the legal and technical rails.

Evidence that the Tokenized Asset Pilot Program in Vietnam Can Work

The global record of tokenization gives strong evidence that the tokenized asset pilot program in Vietnam can succeed. Other jurisdictions show that when real-world assets are linked to blockchain and supported by firm rules, new capital flows follow.

Lesson one: regulation attracts institutional money.

Example in other countries with early frameworks for digital assets pulled in banks, insurers, and fund managers. They invested only after regulators spelled out custody, disclosure, and reporting duties. The tokenized asset pilot program in Vietnam follows this proven path by clarifying licensing and compliance from the start.

Lesson two: real assets inspire confidence.

Markets that allow purely speculative tokens face constant turbulence. Example from other countries showed that requiring strong asset backing keeps liquidity steady and discourages pump-and-dump cycles. The tokenized asset pilot program in Vietnam also demands that each token represent a verifiable economic interest.

Lesson three: local partnerships improve oversight.

Cross-border ventures thrive when local firms hold real responsibility. In other countries with successful experience, co-licensed service providers help regulators enforce standards. Vietnam builds the same safeguard by encouraging foreign firms to work with domestic license holders inside the tokenized asset pilot program in Vietnam.

Lesson four: transparent banking channels reduce risk.

Dedicated settlement accounts in local currency give central banks clear visibility. Example in other country’s model of monitored trust accounts shows how this protects investors. The tokenized asset pilot program in Vietnam adopts a similar principle by requiring Vietnamese Dong settlement through licensed banks.

These lessons prove that Vietnam’s cautious yet open design is no accident. It reflects best practices learned worldwide and gives investors good reason to trust the tokenized asset pilot program in Vietnam.

Step-By-Step Guide

How Foreign Investors and Local Innovators Can Join the Tokenized Asset Pilot Program in Vietnam

Moving from curiosity to participation requires a clear plan. The following ten steps give practical guidance to businesses and investors aiming to enter the tokenized asset pilot program in Vietnam.

Step 1  Define the Asset and the Right

Write a concise document describing the asset, its ownership, and the legal claim that the token will represent. Make sure the description uses plain language and fits the eligibility rules of the tokenized asset pilot program in Vietnam.

Step 2  Map the Lifecycle and Responsibilities

Outline every stage from issuance to redemption. Assign accountable parties for custody, auditing, and investor support. This full picture is essential for approval under the tokenized asset pilot program in Vietnam.

Step 3  Select Qualified Local Partners

Foreign investors must usually cooperate with Vietnamese companies holding or able to obtain the required license. Choose banks, custodians, and technology providers with strong compliance records in the tokenized asset pilot program in Vietnam.

Step 4  Build Strong Disclosures and Risk Controls

Prepare a prospectus covering asset details, risk factors, and financial projections. Include contingency plans and exit strategies that meet the strict disclosure standards of the tokenized asset pilot program in Vietnam.

Step 5  Design Simple, Transparent Token Mechanics

Keep token attributes clear and avoid unnecessary complexity. Simplicity lowers costs and shortens approval time within the tokenized asset pilot program in Vietnam.

Step 6  Establish Investor Support Systems

Provide user guides, helplines, and complaint channels. Good communication is a legal and reputational safeguard in the tokenized asset pilot program in Vietnam.

Step 7  Automate Reporting and Record-Keeping

Implement systems to generate regular financial and operational reports. Automated reporting increases investor confidence and satisfies regulatory checks inside the tokenized asset pilot program in Vietnam.

Step 8  Address Tax and Foreign-Exchange Issues Early

Work with accountants and lawyers to structure inflows, outflows, and profit repatriation. Early planning avoids delays and unexpected costs when operating in the tokenized asset pilot program in Vietnam.

Step 9  Prepare for Dispute Resolution

Identify an arbitration body or court with clear jurisdiction and procedures. Define timelines for notices and cures. Proper planning is vital for compliance with the tokenized asset pilot program in Vietnam.

Step 10 – Launch Small and Scale Gradually

Begin with a pilot issuance to test processes and market response. Learn from initial feedback, then expand. This disciplined rollout is perfectly in line with the objectives of the tokenized asset pilot program in Vietnam.

From Interest to Action in the Tokenized Asset Pilot Program in Vietnam

Here are three actions that can turn insight into a plan.

Action 1 – Prepare a one-page strategic memo

Summarize the asset to be tokenized, the business objective, and the key partners. Show how the idea fits the compliance requirements of the tokenized asset pilot program in Vietnam. A clear memo will help boards and investors evaluate your proposal quickly.

Action 2 – Build a short list of local partners

Identify banks, licensed platforms, and technology providers with experience in digital assets. Request detailed proposals on custody, cybersecurity, and investor support. Early partner selection is essential for success in the tokenized asset pilot program in Vietnam.

Action 3 – Conduct a tabletop launch rehearsal

Simulate the issuance process with legal, technical, and financial teams. Test responses to market stress or security incidents. Practicing these scenarios builds confidence and shows regulators that you are ready for the tokenized asset pilot program in Vietnam.

These three actions convert curiosity into capability. They help foreign investors, Vietnamese enterprises, and technology providers turn ideas into real projects under the tokenized asset pilot program in Vietnam.

FAQ Key Questions about the Tokenized Asset Pilot Program in Vietnam

What is the main purpose of the program?

It provides a government-supervised environment where real economic assets can be digitized and traded on blockchain platforms. tokenized asset pilot program in Vietnam aims to promote innovation while safeguarding investors.

Who can participate?

Both domestic and foreign investors can join, provided they meet licensing, ownership, and compliance requirements. Partnerships with Vietnamese firms are often necessary inside the tokenized asset pilot program in Vietnam.

How long will the pilot last?

The program is planned as a multi-year pilot. Authorities will monitor performance and may expand or adjust the rules based on the results of the tokenized asset pilot program in Vietnam.

Are only cryptocurrencies involved?

No. The focus is on tokenizing real assets such as property income, commodities, or service rights. Purely speculative coins are not the goal of the tokenized asset pilot program in Vietnam.

What currency is used for settlement?

Transactions must be settled in Vietnamese Dong through authorized banking channels. This ensures transparency and legal compliance for the tokenized asset pilot program in Vietnam.

How are investors protected?

Regulations require identity checks, full disclosures, secure custody, and clear dispute-resolution mechanisms. These safeguards enhance trust in the tokenized asset pilot program in Vietnam.

Can profits be repatriated abroad?

Yes, subject to Vietnam’s foreign-exchange and tax rules. Investors should plan early with professional advice when operating in the tokenized asset pilot program in Vietnam.

What happens if disputes arise?

Contracts must specify governing law and dispute-resolution procedures. Licensed service providers are required to cooperate with enforcement under the tokenized asset pilot program in Vietnam.

Is it suitable for retail investors?

Participation will depend on risk tolerance and product type. Many offerings are best suited for informed or institutional investors within the tokenized asset pilot program in Vietnam.

How can technology companies benefit?

They can provide blockchain infrastructure, cybersecurity, and compliance tools to issuers and platforms inside the tokenized asset pilot program in Vietnam.

The Road Ahead for the Tokenized Asset Pilot Program in Vietnam

Vietnam has sent a strong signal to global capital markets. By launching the tokenized asset pilot program in Vietnam, it shows commitment to building a regulated digital-asset environment that serves real economic needs. The program blends innovation with governance and is designed to attract long-term, responsible investment.

Foreign investors now face a clear opportunity. Instead of waiting for perfect conditions, they can shape a market at its foundation. Local enterprises can gain new funding channels and technological advantages. Technology providers can offer essential infrastructure and services. All these opportunities converge in the tokenized asset pilot program in Vietnam.

Success will depend on discipline. Companies that plan carefully, choose reliable partners, and communicate transparently will set the standard. Those that treat tokenization as a quick speculation may find no space in this program. The tokenized asset pilot program in Vietnam is built for patient capital and sustainable growth.

About ANT Lawyers, a Law Firm in Vietnam

We help clients overcome cultural barriers and achieve their strategic and financial outcomes, while ensuring the best interest rate protection, risk mitigation and regulatory compliance. ANT lawyers has lawyers in Ho Chi Minh city, Hanoi,  and Danang, and will help customers in doing business in Vietnam.

Source: https://antlawyers.vn/update/tokenized-asset-pilot-program-in-vietnam.html

International Mediation Writing Competition 2025 in Vietnam

  

INTERNATIONAL MEDIATION WRITING COMPETITION 2025

The Weinstein International Foundation based in the United States, in collaboration with VEMC, Vietnam Effective Commercial Mediation Center is pleased to announce that the International Mediation Writing Competition will be held for the second time in Vietnam in this Fall 2025.

WHY INTERNATIONAL COMPETITION?

You could learn from this 2025 Website Materials for information about the global scale of the competition.

Weinstein International Foundation and ANT Lawyers will be jointly sponsoring the competition for the cash prize up to USD 1,000 for the first prize winner.

PARTICIPANTS

The competition is open to all full-time enrolled law students who are not yet qualified, practicing lawyers, from law schools located in Vietnam, with the highest level of undergraduate, have no age limitation.

OBJECTIVES AND HOW TO PARTICIPATE

The competition is intended to increase student interest in mediation, enhance the skill level of advocates in the mediation process and to raise the level of quality for the written memoranda (“Memo”) submitted prior to mediation.

Law students are invited to write a mediation memorandum on behalf of a client who is preparing to participate in the mediation of a litigated dispute.

TO PARTICIPATE, CLICK BELOW NOW

Click to register and down load the materials that provide official information for the competition.

FILL REGISTRATION FORM

DOWNLOAD MATERIALS 

STRUCTURE

1.The memo needs to meet the following criteria:

a. Write in English

b. The length must not exceed 2,500 words (including appendices, notes, reference lists, tables, etc.), and should include: (i) an Open Section minimum 1,500 words intended to share with the other party as well as with the mediator; and (ii) a Closed Section maximum 1,000 words to be kept confidential between their side and the mediator.

c. Word Text Format

d. Use the Times New Roman font and the minimum font size is 12.

The spacing between the lines is “double”

2.The memo must be made by the author and has not been previously released in any form.

3.Each student is only allowed to participate once

4.Each memo, when submitted, must contain the following information:

a. Name

b. Email

c. Telephone number

d. Universities, majors, year of study

5. Email includes 2 files, 01 Memo file and 01 cover file which has full personal information of author. The entry will be given a unique identifier, and the cover will be removed before being submitted to the judges.

6.The memo must not contain any information that can identify the author.

DEADLINE FOR REGISTRATION AND SUBMISSION

Deadline for registration is 23:59 on September 20, 2025

The link to register is as below: 

https://forms.gle/ACxkHubAYixdXwBK7

All memos need to be sent to email: VEMC@VietnamADR.com

Deadline for submission is 23:59 on October 31, 2025.

PRIZES

The competition’s top submission will be awarded a cash prize of up to $1,000 USD, in recognition of the student’s legal writing and mediation competency. 

OTHER BENEFITS

Participants will be able to join the Webinars conducted by international mediation experts of Weinstein International Foundation and Vietnam, and to gain knowledge and skills to be future mediation lawyers in Vietnam.

Participants will be connected to a global student network within the framework of this competition organized by Weinstein International Foundation, opening up many opportunities for global learning exchanges in the future.

CRITERIA

The memo is graded based on the following 09 criteria:

1. Summary of Facts
2. Use of Law
3. Persuasiveness
4. Invitation to Negotiate
5. Negotiation History
6. Assessment of Obstacles
7. Proposes Mediator Strategies
8. Breakdown between Open and Closed
9. Quality of Writing

SPONSOR

 

ANT Lawyers, law firm in Vietnam

JUDGES

Our judges bring in a variety of backgrounds in dispute resolutions practice.

COMPETITION RESULTS IN 2024

In the year 2024, the competition was held the first time in Vietnam, also sponsored by Weinstein International Foundation, ANT Lawyers and VEMC.

The competition attracted 198 participants from across the country.

The winner of the first prize:

Tran Thi Van Ha, Hanoi Law University, Sophomore year

The winner of the second prize:

Nguyen Hoang Minh Chau, Ho Chi Minh City University of Law, Fresh graduate

The winner of the third prize:

Dang Uyen Nhi, University of Economics and Laws, 3rd year

Nguyen Le Hoa, Ho Chi Minh City City University of Law, 4th year

Movement for Mediation in Vietnam

Both Tuan Nguyen and Do Thanh Thuy of VietnamADR are recipients of the prestigious Weinstein JAMS International Fellowship, a global program that supports professionals dedicated to advancing mediation worldwide.

After completing his fellowship at JAMS Headquarters in San Francisco, Mr. Tuan Nguyen brought back invaluable insights into international mediation best practices, particularly in the use of online platforms and cross-border dispute resolution.

With Ms. Do Thanh Thuy, also a Weinstein Fellow, they have become strong advocates for building Vietnam’s mediation ecosystem.

They have created awareness campaigns, provided mentorship to young Vietnamese legal minds, and led collaborative efforts through VietnamADR to make mediation more accessible and credible in the Vietnamese legal landscape. Their work reflects a deep commitment to promoting mediation as a career path and as a meaningful contribution to dispute resolution reform in Vietnam.

Do not hesitate to contact Tuan Nguyen via email for further information.

About VEMC, a Mediation Center in Vietnam

Vietnam Effective Commercial Mediation Center (VEMC) is a a Non-Profit Organization that Promote Mediation as Alternative Dispute Resolution in Vietnam, Provide Training and Mediate Disputes. The idea of mediation is to offer a different way of handling disagreements as compared to litigation proceedings. At VEMC, we pride ourselves on having a team of highly qualified and experienced professionals dedicated to the vision and mission of the center. Contact us to exchange ideas for cooperation in dispute resolution, work with us, or request services.

Source: https://vietnamadr.com/imwc2025/

Join the Vietnam Law Student Competition 2025: A Global Gateway to Your Legal Future

  Are you a law student in Vietnam eager to gain international exposure, sharpen your legal writing, and kickstart your career in dispute resolution?

This year, ANT Lawyers, a law firm in Vietnam is again proud to be the co-sponsor of The International Mediation Writing Competition.

The Vietnam law student competition 2025 is now open, and it could be your gateway to global recognition, career building mentorship, and a prestigious award.

This is not just another contest. It is your chance to write your way into the world of international mediation.

Vietnam Law Student Competition 2025

Why This Vietnam Law Student Competition 2025 Matters?

Legal education often focuses on theories. But what if you could apply them to a real world challenge, one that earns you international visibility?

This Vietnam law student competition 2025 invites students to write about mediation, one of the fastest-growing fields in international law. With the world moving toward alternative dispute resolution (ADR), this competition offers Vietnamese law students a rare opportunity to become part of the global dialogue on legal peace building.

What You Can Gain from Joining?

By participating in this Vietnam law student competition 2025, you could:

• Win up to $1,000 in cash prizes
• Receive a certificate of recognition backed by the Weinstein International Foundation
• Connect with top ADR experts and mentors
• Get featured on platforms like VietnamADR.com and ANT Lawyers
• Boost your resume with international credentials

Last year, winners not only walked away with awards, they gained access to short training programs, mentorships, and career guidance in mediation.

What the Competition Looks Like?

You will write on a topic related to mediation, drawing from international frameworks and local context. You will be supported by mentors and guided by materials from previous winners. Your submission will be evaluated by a panel of national judges, including legal professionals, mediators, and academics.

With support from Weinstein International Foundation, and ANT Lawyers, the official sponsor in Vietnam, and VietnamADR, the organizer in Vietnam, the Vietnam law student competition 2025 is part of a larger global initiative. The Weinstein International Foundation coordinates the event across 15 countries, promoting peaceful dispute resolution through writing.

Success Stories and Growing Momentum

Last year, Vietnamese students stood out among hundreds of participants across Asia. Three winners were awarded for their outstanding submissions. They shared how the competition challenged their thinking, improved their legal writing, and gave them direction for their future in international law.

These stories are living proof that this Vietnam law student competition is more than just an academic activity, it is a career accelerator.

How to Join the 2025 Competition

Here is how you can participate:

1. Visit the official competition page: VietnamADR.com/IMWC2025
2. Check eligibility and download the guidelines
3. Start your research and outline your writing
4. Submit your entry before the deadline

Whether you are a first year student or a final year graduate, if you are passionate about law and writing, this is your moment.

FAQ: What Students Often Ask

Do I need experience in mediation to join?
No. The competition is designed to help you learn as you write. Background knowledge is helpful but not required.

Is the competition open to non-law students?
It is open only to law students in Vietnam.

Can I use AI tools to assist my writing?
AI may be used for research support but plagiarism is strictly prohibited. Original thinking is essential.

Is there a fee to participate?
None. Participation is completely free, thanks to sponsor of ANT Lawyers.

Can I submit in Vietnamese?
Entries must be written in English, as the competition is international.

Final Words

The Vietnam law student competition 2025 is your chance to stand out, step up, and write your way into the global conversation on mediation. With top prizes, international exposure, and support from seasoned professionals, this is more than just a writing competition, it is a platform to launch your legal journey.

About ANT Lawyers, a Law Firm in Vietnam

We help clients overcome cultural barriers and achieve their strategic and financial outcomes, while ensuring the best interest rate protection, risk mitigation and regulatory compliance. ANT lawyers has lawyers in Ho Chi Minh city, Hanoi,  and Danang, and will help customers in doing business in Vietnam.

Source: https://antlawyers.vn/update/vietnam-law-student-competition-2025.html

Vietnam Trademark Law: 8 Essential Matters for Foreign Companies to Secure Their Brand in Vietnam Booming Market

  

Vietnam Trademark Law: Essential Guide for Foreign Companies to Secure Their Brand in a Booming Market

Vietnam’s rapid economic growth, strategic location, and strong trade agreements make it an attractive destination for foreign companies looking to invest, expand, or conduct business. Whether you are setting up a new venture, engaging in commercial transactions, or launching a brand in Vietnam, one of the most crucial steps is to protect your intellectual property assets—especially trademarks.

Vietnam trademark law plays a vital role in ensuring that your brand identity remains exclusive, preventing counterfeiting, and securing your market position. However, navigating Vietnam trademark law can be complex due to local legal nuances, bureaucratic processes, and enforcement challenges.

Vietnam Trademark Law: 8 Essential Guide for Foreign Companies

This guide provides a detailed breakdown of Vietnam trademark law, covering registration, enforcement, licensing, and potential legal risks for foreign companies operating in Vietnam.

Why Trademarks Matter for Foreign Companies in Vietnam

A trademark is a unique sign, word, symbol, or combination that distinguishes goods or services. Trademarks are critical for foreign businesses entering Vietnam because they:
• Establish brand identity and consumer trust.
• Prevent unauthorized use and counterfeiting.
• Provide legal protection in disputes.
• Increase business valuation and investment attractiveness.

Vietnam has a first-to-file trademark system, meaning whoever registers the trademark first gets the rights, regardless of prior use. This makes early registration essential for foreign companies expanding to Vietnam.

Understanding Vietnam Trademark Law: Key Principles

What is a Trademark in Vietnam?

Under Vietnam trademark law, a trademark can include:
-Words, phrases, slogans
-Logos, images, symbols
-Three-dimensional (3D) marks
-Sound marks (newly recognized under the 2022 IP Law amendments)

However, trademarks cannot be generic, deceptive, or similar to existing registered trademarks.

Who Can Register a Trademark?

-Foreign companies must file through a Vietnamese trademark agent or law firm.
-Local entities can file directly with the Intellectual Property Office of Vietnam (IP Vietnam).
-International businesses can register via the Madrid System (for global trademark protection).

Trademark Registration Process in Vietnam

Step 1: Filing the Trademark Application

Applications are submitted to IP Vietnam and must include:
-Applicant details.
-Trademark sample.
-List of goods/services under Nice Classification.
-Power of attorney (for foreign applicants).

Step 2: Formal Examination (1-2 months)

IP Vietnam checks for compliance with procedural requirements.

Step 3: Substantive Examination (6-12 months)

The office examines:
-Distinctiveness of the mark.
-Similarity to existing trademarks.
-Legal compliance.

Step 4: Publication for Opposition (2 months)

Once approved, the trademark is published for potential oppositions by third parties.

Step 5: Issuance of Trademark Certificate (10-year validity, renewable indefinitely)

If no objections arise, the trademark is registered for 10 years and can be renewed.

Trademark Protection & Enforcement in Vietnam

Vietnam has strict trademark protection laws, but enforcement can be challenging.

Trademark Infringement & Legal Remedies

• Common trademark violations include:

Counterfeiting and imitation of well-known brands.
-Unauthorized use of trademarks on goods/services.
-Domain name cybersquatting.

• Legal enforcement options:

-Administrative penalties: Fines, confiscation of infringing goods.
-Civil lawsuits: Injunctions, damages, court orders.
-Criminal penalties (for large-scale counterfeiting).

Trademark Opposition & Cancellation

-Opposition: Third parties can challenge a trademark within 2 months of publication.
-Cancellation: A registered trademark can be canceled if not used for 5 consecutive years.

Protecting Well-Known Trademarks in Vietnam

Vietnam recognizes well-known trademarks under IP Law, even without formal registration. However, proving well-known status requires:
-Market surveys and consumer recognition data.
-Extensive use in commerce.
-Advertising, sales, and financial records.

For foreign famous brands, legal battles against counterfeiters are frequent. Early trademark registration reduces legal risks and strengthens brand protection.

Trademark Licensing & Assignment in Vietnam

Licensing Trademarks

-Foreign companies can license trademarks to local distributors, franchisees, or subsidiaries.
-Licenses must be registered with IP Vietnam to be legally enforceable.

Assigning Trademarks

-Trademarks can be transferred (sold) to another entity.
-Assignments must be notarized and registered.

Challenges in Vietnam Trademark Law & Potential Improvements

Current Challenges:
-Lengthy registration process (18-24 months).
-Bad-faith trademark registrations (trademark squatting).
-Weak enforcement in online marketplaces.
-Inconsistent legal decisions across enforcement agencies.
-Difficulty proving well-known trademarks without a clear framework.

Suggested Improvements:
-Faster trademark processing through digital systems.
-Stronger penalties for trademark squatters.
-Better coordination between customs, courts, and IP Vietnam.
-Stricter rules for online trademark enforcement.

Recommendations for Foreign Companies Doing Business in Vietnam

To protect your intellectual property assets, follow these best practices:

Register Your Trademark Early
-Use Vietnam trademark law strategically to secure rights before entering the market.

Monitor & Enforce Your Trademark
-Regularly check for counterfeit products.
-Take legal action against infringers.

Work With a Local Trademark Attorney
-Foreign companies must file through local trademark agents.
-A Vietnamese IP lawyer can help with registration, opposition, and enforcement.

Conclusion

Vietnam trademark law is essential for foreign companies looking to protect their brand, engage in business transactions, and invest in Vietnam. While Vietnam provides strong legal protections, enforcement challenges remain. By registering trademarks early, enforcing rights proactively, and partnering with local legal experts, foreign businesses can safeguard their intellectual property in Vietnam.

If you plan to enter Vietnam’s booming market, make trademark protection a priority to secure long-term business success.

ANT Lawyers, Law Firm in Vietnam

We help clients overcome cultural barriers and achieve their strategic and financial outcomes, while ensuring the best interest rate protection, risk mitigation and regulatory compliance. ANT lawyers has lawyers in Ho Chi Minh city, Hanoi,  and Danang, and will help customers in doing business in Vietnam.

Source: https://antlawyers.vn/ip/vietnam-trademark-law-8-essential-guides.html